- The World of Subtitles
Already 10 years ago, the rbb Innovations team began to research and enhance subtitles. The project DTV4All focussed on the graphic presentation of subtitles on TV.
The follow-up project HBB-NEXT developed the technology enabling viewers with smart TVs to adapt the position, font size and design of subtitles according to their particular preference for broadcast TV. This accessibility feature is now available on the national TV channel 'Das Erste' and in all ARD regional broadcasters' HbbTV launcher bar.
The next logical step was to ensure subtitles, professionally created for TV broadcasts were available for on-demand content. In the HBB4ALL project, and in cooperation with ARD.de/ SWR, we introduced subtitles to the HbbTV on-demand video library.